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Justin M. Rao

Microsoft (United States) (per OpenAlex) · OpenAlex

17 papers in scope · 16 published · 1 on the econ.EM arXiv · 4,441 citations · h-index 14 (over the papers listed here)

Papers

(1 of 17)

Measuring the Return to Online Advertising: Estimation and Inference of Endogenous Treatment Effects
published2026 · Econometrics
working paper2024 · arXiv
Demand for Online News under Government Control: Evidence from Russia
published2021 · Journal of Political Economy · 37 citations
with A. M. Simonov
A/B Testing with Fat Tails
published2020 · Journal of Political Economy · 55 citations
with Eduardo M. Azevedo, Alex Deng, José Luis Montiel Olea, E. Glen Weyl
Firms’ reactions to public information on business practices: The case of search advertising
published2018 · Quantitative Marketing and Economics · 14 citations · first circulated 2016
with Andrey Simonov
Competition and Crowd-Out for Brand Keywords in Sponsored Search
published2018 · Marketing Science · 74 citations · first circulated 2015
with Andrey Simonov, Chris Nosko
Avoiding the Ask: A Field Experiment on Altruism, Empathy, and Charitable Giving
published2017 · Journal of Political Economy · 490 citations · first circulated 2011
with James Andreoni, Hannah Trachtman
Optimal stopping in the NBA: Sequential search and the shot clock
published2017 · 6 citations
The economics of faith: using an apocalyptic prophecy to elicit religious beliefs in the field
published2016 · Journal of Public Economics · 15 citations · first circulated 2012
with Ned Augenblick, Jesse M. Cunha, Ernesto Dal Bó
Personalized Risk Assessments in the Criminal Justice System
published2016 · American Economic Review · 28 citations
with Sharad Goel, Ravi Shroff
Filter Bubbles, Echo Chambers, and Online News Consumption
published2016 · Public Opinion Quarterly · 1916 citations
with Seth Flaxman, Sharad Goel
Fair and Balanced? Quantifying Media Bias through Crowdsourced Content Analysis
published2016 · Public Opinion Quarterly · 332 citations · first circulated 2014
with Ceren Budak, Sharad Goel
The Unfavorable Economics of Measuring the Returns to Advertising*
published2015 · The Quarterly Journal of Economics · 299 citations
Signaling smarts? Revealed preferences for self and social perceptions of intelligence
published2014 · 15 citations
with T. Clay McManus
The Economics of Spam
published2012 · The Journal of Economic Perspectives · 125 citations
with David Reiley
The Good News-Bad News Effect: Asymmetric Processing of Objective Information about Yourself
published2011 · American Economic Journal Microeconomics · 681 citations
with David Eil
The power of asking: How communication affects selfishness, empathy, and altruism
published2011 · Journal of Public Economics · 354 citations · first circulated 2010
with James Andreoni

Assembled from arXiv and OpenAlex. Duplicate records for the same paper are merged, and the published version is shown where we could identify one. Corrections welcome.